This book is for anyone who has ever looked at a successful CEO and thought: “What sets them apart from the average person?” A more pointed question would be: “How do they communicate differently from the average person”, or from a linguistic point of view: “What sets them apart in terms of their speech patterns and use of language?” In the process of writing this book, I have determined that there are discernable differences in the communication methods, speech patterns, and even word choices of the world’s ten most recognizable CEOs. This book identifies the linguistic tools that have enabled them to rise to the top of their respective fields. Once identified, I believe that these speech characteristics can be effectively adopted by anyone, whether a wannabe entrepreneur, student of business English, or just someone seeking to upgrade their communication skills. Learning to talk like a CEO could be your ticket to the next level.