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eBook Understanding Human Behavior in Digital Transformation
Theories, Applications, and Critical Insights for Information Systems 스마트한 PDF 필기 기능을 사용해 보세요!
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List of Figures xv
About the Author xvii
Acknowledgements xix
About the Companion Website xxi
Introduction xxv

Section 1 Adoption and Acceptance 1
1 Diffusion of Innovations (DOI) Theory 5
2 Expectancy–Value Theory 21
3 Technology Acceptance Model 37
4 Unified Theory of Acceptance and Use of Technology 51
5 Theory of Planned Behaviour 65
6 Status Quo Bias Theory 79

Section 2 Use, Continuance, and Resistance 95
7 Expectation-Confirmation Theory 99
8 Self-Efficacy Theory 113
9 Self-Determination Theory 131
10 Psychological Reactance Theory 147
11 Cognitive Dissonance Theory 161
12 Escalation of Commitment Theory 181

Section 3 Cognition, Learning, and Decision-Making 193
13 Bounded Rationality Theory 197
14 Dual-Process Theory 213
15 Prospect Theory 227
16 Cognitive Load Theory 241
17 Cognitive Fit Theory 257
18 Schema Theory 271

Section 4 Identity, Image, and Social Influence 285
19 Impression Management Theory 289
20 Social Learning Theory 305
21 Social Influence Theory 317
22 Social Comparison Theory 331
23 Social Identity Theory 345
24 Elaboration Likelihood Model 359

Section 5 Risk, Trust, and Control 375
25 Signalling Theory 379
26 Integrative Model of Organisational Trust 393
27 Privacy Calculus Theory 407
28 Technology Threat Avoidance Theory 423
29 Deterrence Theory 437
30 Control Theory 451

References 465
Conclusion 467
Index 469

저자 소개

Dr. Stephen Treacy is an award-winning scholar, educator and experienced technology consultant specializing in the human and organizational dimensions of digital transformation. He is a Lecturer in Business Information Systems at Cork University Business School, University College Cork, where his research examines artificial intelligence, cybersecurity, technology adoption, innovation and digital governance. His work has appeared in leading international outlets, including the Journal of Information Technology, Journal of Decision Systems, Communications of the Association for IS and at premier conferences such as the International Conference of IS (ICIS) and the European Conference of IS (ECIS). During eight years as Director of the multi-award-winning MSc in Information Systems for Business Performance, he helped build an industry-integrated program through which he supervised more than 500 postgraduate students. A former consultant and founder of a business intelligence and analytics company, he brings both academic and industry perspectives to the study of digital transformation and contributes widely read analysis of emerging technology to national media.

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2026년 10월 29일
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