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eBook Am I Being Too Subtle?

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Penguin Publishing Group 2017.05.09.

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이 분야의 이벤트

시리즈 태그 업체 공지사항 구성 소개 특별 구성 MD 한마디 카드뉴스 상세 이미지 소개 관련 동영상 목차 미리듣기 저자 소개 관련분류 품목정보 만든이 코멘트 예스24 리뷰 책 속으로 줄거리 캐스팅 관련 자료 부가 영상 출판사 리뷰 전문가 리뷰 추천평

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소개

The traits that make Sam Zell one of the world’s most successful entrepreneurs also make him one of the most surprising, enigmatic, and entertaining mavericks in American business.   Self-made billionaire Sam Zell consistently sees what others don’t. From finding a market for overpriced Playboy magazines among his junior high classmates, to buying real estate on the cheap after a market crash, to investing in often unglamorous industries with long-term value, Zell acts boldly on supply and demand trends to grab the first-mover advantage. And he can find opportunity virtually anywhere—from an arcane piece of legislation to a desert meeting in Abu Dhabi. “If everyone is going left, look right,” Zell often says. To him, conventional wisdom is nothing but a reference point. Year after year, deal after deal, he shuts out the noise of the crowd, gathers as much information as possible, then trusts his own instincts. He credits much of his independent thinking to his parents, who were Jewish refugees from World War II. Talk to any two people and you might get wild swings in their descriptions of Zell. A media firestorm ensued when the Tribune Company went into bankruptcy a year after he agreed to steward the enterprise. At the same time, his razor-sharp instincts are legendary on Wall Street, and he has sponsored over a dozen IPOs.  He’s known as the Grave Dancer for his strategy of targeting troubled assets, yet he’s created thousands of jobs. Within his own organization, he has an inordinate number of employees at every level who are fiercely loyal and have worked for him for decades. Zell’s got a big personality; he is often contrarian, blunt, and irreverent, and always curious and hardworking. This is the guy who started wearing jeans to work in the 1960s, when offices were a sea of gray suits. He’s the guy who told The Wall Street Journal in 1985, “If it ain’t fun, we don’t do it.” He rides motorcycles with his friends, the Zell’s Angels, around the world and he keeps ducks on the deck outside his office. As he writes: “I simply don’t buy into many of the made-up rules of social convention. The bottom line is: If you’re really good at what you do, you have the freedom to be who you really are.” Am I Being Too Subtle?—a reference to Zell’s favorite way to underscore a point—takes readers on a ride across his business terrain, sharing with honesty and humor stories of the times he got it right, when he didn’t, and most important, what he learned in the process.  This is an indispensable guide for the next generation of disrupters, entrepreneurs, and investors.

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저자 소개 1

저샘 젤

관심작가 알림신청

Sam Zell

이 책의 저자 샘 젤은 미국의 전설적인 거래자, 투자자이자 1968년에 설립한 시카고 사모펀드 에쿼티 그룹 인베스먼트(Equity Group Investments)의 회장이며 현재 뉴욕 증권 거래소(NYSE)에 상장된 5개의 회사의 회장이다. 2017년 포브스는 샘 젤을 “현존하는 가장 위대한 100대 경영인(100 Greatest Living Business Minds)” 중 한 명으로 선정했다. 그는 1조 달러의 REIT 산업을 구축하는 데 공헌하여 뉴욕 증권 거래소의 “혁신가의 벽(Wall of Innovators)”에 그의 자리를 차지하고 있다. 젤은 부동산을 비롯하여 에

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발행일: 2017년 05월 09일

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ISBN13: 9780698408883

출판사 리뷰

“The notoriously blunt businessman shares the ups and downs of his career and the lessons he’s learned in business—with just a little profanity—in a new book, Am I Being Too Subtle?”
--The Wall Street Journal

“Here we have the real Sam Zell: one of our nation’s most interesting, provocative, and successful practitioners of business and life. He’s a wise man who hates fuzzy thinking. He is a biker, wearer of leathers and jeans and boots and his signature quirky beard. He points his skis straight downhill. You know, all the usual things that the few really smart (but not too smart for their own good) business people do.”
--Steve Roth, chairman and CEO of Vornado Realty Trust

“A highly readable and revealingly personal book filled with unique insights and unvarnished straight talk about business, people—their quirks and potentials—and about life itself.”
--The Huffington Post

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