[직수입양서]
Marketing Management in PRC: An Overview of Beer Market in China: A Case Study of Understanding Consumer Behaviour and Managing Brand Equity in Chi
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李國華 / Lee, Kwok-Wah Gilbert
Open Dissertation Press
[직수입양서]
Country of Origin Effect on Brand Value and Its Role in the Evaluationof Commercial Products: A Case Study of Themercedes-Benz Bus Chassis from Brazil
[ Paperback ]
Chan, Wai-Ming Edmen / 陳偉明
Open Dissertation Press