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서문 ● 5
제1장 기술개발과 기술사업화 1. 기술사업화의 프레임워크 · ···················································· 16 2. R&D 생산성의 모델 ·························································· 24 3. 4세대 R&D (R&BD) · ························································· 33 4. 와해성 혁신 ··································································· 42 연습문제· ······································································· 54 제2장 기술완성도 평가 1. 기술완성도의 평가 요소 ······················································· 62 2. BMO 평가법 · ································································· 77 3. 신기술의 하이프 사이클 · ····················································· 89 연습문제· ······································································ 104 제3장 기술사업화 방안 1. 기술사업화의 유형 ··························································· 110 2. 프로젝트 NABC · ···························································· 118 3. 사업모델 · ···································································· 123 4. 기술이전 및 기술판매 · ······················································· 130 5. 사업계획서 ··································································· 134 6. 기술사업화 프로세스 ························································ 139 연습문제· ····································································· 149 제4장 기술의 사업성 분석 1. 사업성 분석의 체계 · ························································· 158 2. 시장성 분석(Market Feasibility) ·············································· 165 3. 기술성 분석(Technology Feasibility) · ········································ 172 4. 경제성 분석(Financial Feasibility) ············································ 177 5. 손익계산과 원가분석 · ······················································· 180 6. 현금흐름(Cash Flow)과 할인율(Discount Rate) ······························ 187 7. 경제성 판단의 지표 · ························································· 192 8. 경제성 분석 실습 · ··························································· 198 연습문제· ······································································ 207 제5장 기술가치평가 1. 기술가치평가 개요 · ·························································· 220 2. 기술가치평가의 방법론 · ····················································· 225 3. 기술기여도의 평가 · ························································· 234 4. 기술가치의 산정 실습 ······················································· 240 연습문제· ······································································ 249 부록 - 사업계획서 사례 1 1. 사업타당성 분석의 개요 · ···················································· 255 2. 계획사업의 개요 · ···························································· 259 3. 부문별 사업계획 · ···························································· 262 4. 계획 사업의 기술성 분석 · ··················································· 271 5. 계획사업의 시장성 분석 · ····················································· 275 6. 수익성 및 경제성 분석 ····················································· 286 7. 자금수지, 성장성 및 위험요소 분석 · ······································ 297 부록 - 사업계획서 사례 2 1. 과제 개요 · ·································································· 303 2. 고객요구사항 · ······························································ 304 3. 과제 개요 · ··································································· 305 4. Photo Chuck 개요 ·························································· 306 5. 시장 동향 · ··································································· 311 6. 역량분석 ····································································· 315 7. 시장 진입 전략 ································································ 315 8. 사업일정 · ···································································· 316 9. Photo Chuck 핵심 기술 · ····················································· 317 10. 제조공정 · ··································································· 317 11. 투자내역 · ··································································· 318 12. 사업성분석 · ································································ 319 찾아보기 ● 321 연습문제 정답 ● 329 |