The Human Dimension
1 World of work
2 Management styles 1
3 Management styles 2
4 Employment and employability
5 Flexibility and inflexibility
6 Work-life balance
7 Managing talent
8 Team building
9 The right skills
Quality
10 What is quality?
11 Quality standards
12 TQM and JIT
13 Quality and people
14 The management of change
15 Striving for perfection
Competitive Strategy
16 Strategic thinking
17 Competition
18 Companies and their industries
19 Key strategic issues
20 Innovation
21 Preparing for the future
Marketing
22 The four Ps and the four Cs
23 Customer satisfaction
24 Knowing your customers 1
25 Knowing your customers 2
26 Brands and branding
27 Global brands
It and Its Uses
28 The it revolution
29 Internet security
30 E-commerce: after boom and bust
31 Knowledge management
32 Intellectual property
Company Finance
33 Measuring performance
34 Profit and loss account
35 Balance sheet 1
36 Balance sheet 2
37 Cashflow statement
38 Investment ratios
39 Shareholder value
40 Accounting standards
Corporate Responsibility
41 Ethics and business
42 Social reporting
43 Green issues
44 Corporate governance
45 Ethical investment
The Global Economy
46 Global forces
47 Investment and debt
48 Trade
49 International aid
50 Sustainable development
Answer Key
Index