Preface
by Yves Béhar 6
Introduction
by John Kirkby 8
Visual Narrative
by Carré Noir 12
Chapter 1 Getting to Zero
Glueless "Origami Fold" Carton
by Pangea Organics 18
Filter Light
by Bijl Architecture 20
"Y Spine" for Say! Chair
by Herman Miller Inc. 22
Virgin Atlantic Economy
by Virgin Atlantic 24
Gro-ables Seed Pod Group 4 26
Laser-etched Produce Laser Food 28
Edible Food Nests
by Vito Gionatan Lassandro 30
"The Disappearing Package" Tide Pods
by Pratt Institute 34
Dissolve
by Simon Laliberté 36
Nike Air Max Cushion Shoebox
by Friends 38
Visual Narrative Fuseproject 40
Charter 2 Functional Forms 42
KMS Messing Creme "Hair Play"
by Lintwdt 46
Grower's Cup Cofteebrewer
by Mareks Melecis 48
Rapid Packing Container
by Henry Wang 50
Natural 4X Laundry Detergent Bottle Seventh Generation and Ecologic Brands 52
The Cube
by Luis Felipe Rego 54
The Aidpod Kit Yamoyo Pi Global Structural Team 56
Tetra Top
by Tetra Pak 60
Reusable Spool Packaging
by Satish Gokhale 62
Leitz Icon Packaging
by Dan Harden of Whipsaw Inc. 64
Visual Narrative Ziba 66
Chapter 3 Dispensing Systems
LiquiGlide: LiquiGlide Inc/Varanasi Research Group, MIT 72
XStat Syringe
by Ziba Design 74
Folia Sugarcane
by Gabriel Collins 76
Drinkable Book
by Dr. Teri Dankovich 78
Lullaby Paints Eco-pouches 82
Imperial Paints
Airopack Airopack 84
Spacklit
by Muli Bazak 86
Bottoms Up Draft Beer Dispensing System
by Josh Springer 88
One Eighty
by Juho Kruskopf 90
Visual Narrative Nine 92
Chapter 4 Advanced Protection 94
Peepoo Bag
by Lowe Brindtors 98
Fresh Realm Vessel FreshRealm with RKS Design 102
The Paper Skin Geometry Global GmbH 104
Mushroom® Packaging Ecovative Design 108
Modular Vitrification System (MVS) Kurion Inc. 110
Corrugated Paper Pallet Unipal International 112
Natralock with Siren Technology MeadWestvaco in collaboration with Vorbeck Materials 114
Bacs
by Mareike Frensemeier 116
Naturally Clicquot
by Cédric Ragot 118
Intelligent Packaging Platform 120
Bemis Performance Packaging and Thin Film Electronics ASA
ExpandOS
by FoldedPak 122
Fragile Mireia Gordi I Vila, with support from the Victoria & Albeit packing team 124
Visual Narrative Teenage Engineering 126
Chapter 5 Interactive 128
Hugo Red P&G Prestige design team Bpaikle Design Agency-Open D Group 132
Ballantine's Finest "Listen to Your Beat" Bottle
by Homall Anderson UK 134
T+ink
by Touchcode 136
Sustainable Expanding Bowl
by Hanna Billqvist of Tomorrow Machine 138
Ynvisible Flight Ticket for SATA Air Ynvisible 140
Gogol Mogol KIAN Bianding Agency 142
Bombay Sapphire Electro
by Dominic Burke, Webb deVlam 146
Heineken STR Heineken in collaboration with dBOD 148
Visual Narrative
by Shigeno Araki 150
Chapter 6 Mass Craft 152
WikiPearls
by Dr. Don E. Ingber 156
Absolut Unique
by Marten Knutsson 160
Absolut Originality
by Magnus Tear, happytear 162
Skol Ice Pack
by Rodugo Cotellessa, F/Nazca Saatchi & Saatchi 164
Marmite XO
by Matt Gandy Hornall Anderson UK 166
Fruit Box
by Cristiano Rodrigues, Fuku 168
Pantone Beer
by Txaber Mentxaka 170
Material Sorting and Recycling 172
Materials Directory 180
Resources 200
Additional Reading 202
Glossary 203
Contributor Contacts 204
Visual Narrative Captions 206
Picture Credits 207
The Authors and Acknowledgments 208