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Acknowledgments
Foreword Introduction Chapter One: Deciding on the MBA Chapter Two: Personal Branding and the MBA Application Process Chapter Three: Building and Selling Your Brand Chapter Four: Admissions Full Cycle Chapter Five: Understanding the Admissions Criteria Chapter Six: Essay Fundamentals Chapter Seven: The Resume and Professional Record Chapter Eight: Interviews: How Interviews Are Viewed by the MBA Board Chapter Nine: Transforming Your Recommenders into Brand Champions Chapter Ten: MBA Applicants' Backgrounds Chapter Eleven: More MBA Applicants' Backgrounds Chapter Twelve: Admissions Decisions Chapter Thirteen: Funding the MBA Chapter Fourteen: Final Thoughts Application Insights MBA Resources Index |