이미 소장하고 있다면 판매해 보세요.
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Foreword ix About the Author xiii Chapter 1 From Information to Empathy 1 Chapter 2 Friends Buy from Friends and Other Urban Myths 11 Chapter 3 Be Likable 27 Chapter 4 Connect 65 Chapter 5 Solve Problems 97 Chapter 6 Build Trust 123 Chapter 7 Create Positive Emotional Experiences 147 Chapter 8 A Brand Called You 169 |