"An imaginative, insightful, and valuable resource for anyone seeking a deeper understanding of our rapidly evolving society and economy."
--- John Koten, Editor-in-Chief, Worth Magazine

"It's diverting all right, but with equal portions of wisdom, shrewd insight, and high spirits."
--- Nelson Aldrich, author of Old Money, Contributing Editor, Paris Review

"A witty guide to the new vocabulary, as our language struggles to keep pace with new science, new technology..."
--- Humpkrey Taylor, Chairman, The Harris Poll

"Fluid thinking and writing...a stimulating read and an invaluable road map to our tomorrow's world."
--- Tim Sanders, Director of Yahoo! ValueLab, author of Love is the Killer App

"A daring and delightful venture...you can't put this dictionary down."
--- R.W.B. Lewis, Pulitzer Prize-winner, author of "Dante: A Short Life"

"hundreds of words, phrases and terms...by trend forecaster Faith Popcorn and marketing guru Adam Hanft."
--- USA Today

"an entertaining and eye-opening collection...designed to identify the latest trends in our social, cultural, economic, and political arenas."
--- Tattered Cover

"Dawdlers need not apply. To enter here, words must be white-hot, moments from the authors' fiery imaginations"
--- New York Times

"Dedicated trend surfers will enjoy the fun format and worthwhile content."
--- Wired