Foreword x
Chapter 1 An Introduction Worth Reading 1
Chapter 2 What You Need to Know First 11
Chapter 3 Specific Entry Point Analysis: The SEPA Strategy 27
Chapter 4 Value Comes at a Price 41
Chapter 5 Trading with the Trend 63
Chapter 6 Categories, Industry Groups, and Catalysts 95
Chapter 7 Fundamentals to Focus On 117
Chapter 8 Assessing Earnings Quality 141
Chapter 9 Follow the Leaders 161
Chapter 10 A Picture Is Worth a Million Dollars 189
Chapter 11 Don't Just Buy What You Know 259
Chapter 12 Risk Management Part 1: The Nature of Risk 269
Chapter 13 Risk Management Part 2: How to Deal with and Control Risk 291
Acknowledgments 317
Index 319