Acknowledgments ix
Introduction 1
Chapter 1 What Collective Genius Looks Like: Ed Catmull at Pixar Animation Studios 9
Chapter 2 Why Collective Genius Needs Leadership: The Paradoxes of Innovation 25
Chapter 3 Recasting the Role of the Leader: Vineet Nayarat HCL Technologies 45
Part I Leaders Create the Willingness to Innovate
Chapter 4 Creating a Community: Luca de Meo at Volkswagen 73
Chapter 5 Beyond Purpose: Values and Rules of Engagement: Kit Hinrichs at Pentagram 95
Part II Leaders Create the Ability to Innovate
Chapter 6 Creative Abrasion: Greg Brandeau at Pixar Animation Studios 121
Chapter 7 Creative Agility: Philipp Just us at eBay 147
Chapter 8 Creative Resolution: Bill Coughran at Google 169
Part III Collective Genius 2.0: Inventing the Future
Chapter 9 Cultivating an Innovation Ecosystem: Larry Smarr at Caiitz and Amy Schulman at Pfizer 197
Epilogue: Where Will We Find Tomorrow's Leaders of Innovation?: Steve Kloebien at IBM, Jacqueline Novogratz at Acumen Fund, and Sung-joo Kim at Sungjoo Croup 225
Notes 247
Selected Bibliography 263
Index 277
About the Authors 295