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Acknowledgments xi
About the Author xiii Introduction: An Industry Being Reborn and Reinvented xv Chapter 1 A New Take on Credit and Lending 1 Chapter 2 The Era of the Faster, Smarter Payment 23 Chapter 3 Banks That Build Their Brand without Branches 47 Chapter 4 How the Crowd Is Changing Brand Advocacy in Banking 71 Chapter 5 Not Your Father's Banking Habits 31 Chapter 6 Is Bitcoin the End of Cash? 115 Chapter 7 Moving from Personal Financial Management to Personal Financial Performance 137 Chapter 8 When Technology Becomes Humanlike, Does a RealHuman Provide a Differentiated Experience? 151 Chapter 9 Here Come the Neo-Banks! 165 Chapter 10 Building Experiences Customers Love 197 Chapter 11 Money Can Buy Happiness 223 Conclusion: We're Not Breaking Banking, We're Rebooting and Rebuilding It 239 Index 253 |
BRETT KING
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BRETT KING is widely considered the foremost global expert on retail banking innovation. He achieved international acclaim for his bestselling book BANK 2.0, which topped category lists in the UK, USA, Germany, Japan, Canada, France, Russia, and Asia. King is the founder and CEO of Moven, a retail mobile service money service, and hosts the BREAKING BANKS Radio Show. He was voted American Banker’s Top Innovator of the Year in 2012.