Abbreviations Foreword Preface Editors Contributors Part I. Introduction
1. Generalized Pairwise Comparisons for patient-centric treatment decisions Part II. Statistical Theory
2. Measures of Treatment Effect
3. Inference
4. Right-censored Data
5. Restricted GPC Statistics
6. Missing Data
7. Challenges and Limitations of NTB Part III. Advanced Topics
8. GPC and Rank Procedures
9. Stratification and non-parametric adjustment
10. Covariate adjustment for GPC
11. Cure Rate Models
12. Group Sequential Designs
13. The Desirability Of Outcome Ranking (DOOR)
14. Theoretical Properties of GPC Statistics Part IV. Software and Datasets
15. Illustrating GPC through a graphical user interface
16. GPC through a command line interface Part V. Applications
17. Cardiovascular Disease
18. Oncology
19. Rare Diseases
20. Regulatory considerations for GPC analyses
21. Quantitative benefit-risk assessment Part VI. Patient-centricity
22. GPC for N ? of ? 1 Trials
23. Elicitation of Patient Preferences for GPC
24. Shared Decision-Making
25. Patient centricity and participation
26. Open Science and Patient-level Data Sharing Postface Bibliography Index