Prologue: The New Story of Success 1
"The Possible, Is Immense"
Part I Stop Trying to Be the Best; Strive to Be the Only 9
The most successful organizations champion the most compelling ideas, and do things that other organizations can't or won't do
Chapter 1 What's Your Values Proposition? 11
"Competition Is Not the Same as Choice"
Chapter 2 Why Missionaries Beat Mercenaries (And Passion Beats Drive) 35
"Some Things Have to Be Believed to Be Seen"
Part II Don't Let What You Know Limit What You Can Imagine 61
In a world being remade before our eyes, leaders who make a big difference are the ones who challenge the logic of their field-and of their own success
Chapter 3 Beyond the Paradox of Expertise 63
"Too Often, Pride in Your Most Recent Idea Becomes a Barrier to Seeing the Next Idea"
Chapter 4 Interesting Matters, Interested is Mandatory 87
"When's the Last Time You Did Something for the First Time?"
Part III It's Just as Important to be Kind as to be Clever 113
In an era of brash ideas and disruptive technology, simple acts of connection and compassion take on outsized importance
Chapter 5 Civility is Not the Enemy of Productivity 115
"People Deserve, to Be Treated Like People"
Chapter 6 The Tough-Minded Case for Leading with Love 141
"We Want People to Know What True Happiness Feels Like"
Part IV The Allies You Enlist Matter More Than the Power You Exert 163
Organizations that make the most dramatic progress are the ones that invite ordinary people to make extraordinary contributions, and whose leaders are as humble as they are hungry
Chapter 7 Serendipity as a Way of Life 165
"We Prize Collisions Over Convenience"
Chapter 8 Nobody Wins Unless Everybody Wins 193
"Create More Value Than You Capture"
Epilogue: What's Your Story? 221
"Work Hard at Work Worth Doing"
Acknowledgments 231
Notes 235
Index