Introduction xi
Chapter 1 Respect Practicing the Platinum Rule 1
Real Respect 3
Respect for Experience 9
Respect for Diversity 13
Chapter 2 Social Skills Putting Your Best Foot Forward 25
Social Skills 26
The Hiring Process 28
The Interview Experience 33
The Generational Challenge 42
Chapter 3 Professional Presence ↔ Getting it Right 47
The Right Brand 48
The Right Attitude 53
The Right Appearance 56
The Right Way to Travel 61
Chapter 4 Business Behavior: Combining Proven Strategies with 21st Century Expectations 69
The Glass Door 70
Everyday Manners 74
Business Meetings 77
The Team 80
The Cubicle Farm 82
The Open Office 83
The New Schedules 86
The Benefits Buffet 90
The New Realities 92
Chapter 5 Business Communication: Making the Connection 95
Nonverbal Cues 98
The Eyes Have It 102
The Good Conversationalist 104
The Power of Speech 108
The Good Listener 114
Chapter 6 Electronic Communication: Smart Rules for Smart Devices 119
Telephone Skills 121
Telephone Options 128
Email 131
Hardware 135
The Message 137
Chapter 7 Twitter Etc,: Acing Social Media 143
Your Digital Footprint 145
The Cyber Citizen 150
The Social Network 155
Social Sites 156
Chapter 8 Business Dining Observing the Formalities 167
The Business of Hospitality 169
Hosts and Guests 174
The Mechanics of a Meal 178
Dining Decorum 184
Chapter 9 The Social Side of Business: Knowing the Basics for Every Situation 191
Entertaining Clients 192
Wine 199
Tipping 207
Activities and Events 207
Colleagues 210
Chapter 10 New Frontiers: Future-Proofing Your Career 215
The Future Workplace 217
Gen Zs 223
Constant Connectivity 225
Digital Detox 227
The Eternal Truths 230
Conclusion 235
Acknowledgments 239
Notes 241
Index 255
About the Author 269