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소득공제 수입
직수입양서 The House of Klein
Fashion, Controversy, and a Business Obsession Hardcover, English
Marsh, Lisa
John Wiley & Sons 2003.08.18.
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책소개

목차

Chapter 1. From the Bronx
Chapter 2. Working
Chapter 3. Early Years and Jeans
Chapter 4. Booming Boxes and Briefs
Chapter 5. The Cost of Business
Chapter 6. Obsession
Chapter 7. Calvin's Kelly Girl
Chapter 8. Unraveling
Chapter 9. What Is Calvin Klein?
Chapter 10. Fast, Furious, Forte
Chapter 11. Controversial cK
Chapter 12. The Trouble with Linda
Chapter 13. On the Block
Chapter 14. The War with Wachner
Chapter 15. Streamlining for Success
Chapter 16. Philips-Van Who?
Chapter 17. Tomorrow

품목정보

발행일
2003년 08월 18일
쪽수, 무게, 크기
256쪽 | 530g | 크기확인중
ISBN13
9780471455639

추천평

"From Mosholu Parkway to the high fashion salons of Paris and Milan, Lisa Marsh takes us on a Mach-1 ride through the world of Calvin Klein. A well-told tale of a boy from the Bronx who revolutionized fashion and made himself rich, yet somehow failed to make himself happy. The essential, and eternal, morality play of business."
--- Christopher Byron, author, Martha Inc.

"This is more than the rags-to-riches story of a creative genius peddling perfume and denim. Marsh brilliantly traces how our culture evolved in the last part of the twentieth century, as Calvin Klein pushed us toward his minimalist aesthetic and challenged our puritanism with his sexy advertising."
--- Richard Johnson, Editor, New York Post’s Page Six

"Lisa Marsh gives us an informed and never-before-revealed look at the inner business workings of one of fashion’s most compelling brands . . . Her blending of business with a backdrop of fashion, tells a fascinating story of an iconic American brand’s struggles and successes, culminating with what seems to be the beginning of a ‘new chapter.’ Even as an industry insider, I found the book to be fresh with a new point of view on one of the most talked about and written about designers in the business."
--- Reed Krakoff, President/Executive Creative Director, Coach, Inc.

"More than any other designer, Calvin Klein has relied on advertising to create his company’s image. Author Lisa Marsh recognizes the mechanics behind the magic while telling Klein’s rags-to-riches story with style from beginning to end. It’s a compelling read and one you’ll learn from."
--- Donny Deutsch, Chairman and CEO, Deutsch, Inc.

"Calvin Klein is not just a brilliant, creative designer and groundbreaking marketer . . . Calvin Klein is a company that has grown from wheeling a rack of coats from Seventh Avenue to Fifth Avenue to being the most recognized name in fashion around the world. Lisa Marsh takes you on that fascinating business trip."
--- Fern Mallis, Executive Director, 7th on Sixth, Vice President, IMG

"Calvin Klein found an opening in men’s underwear and never looked back. Crack fashion scribe Lisa Marsh gets right there in the closet with him."
--- Ben Widdicombe, columnist, "Chic Happens"

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