"A work vast in its range, profound in its depth, rich in its detail."
--- Robert Venturi, architect

"What a great read! It will heighten your awareness of our newly sculpted aesthetic world."
--- Karim Rashid, designer

"[Postrel] connects a million seemingly disparate dots into a fresh, clear-eyed, persuasive picture of our culture circa 2003."
--- Kurt Andersen, author of Turn of the Century

"A profoundly important book. The topic is absurdly under-studied; and Postrel has turned in a magnificent performance."
--- Tom Peters, author of In Search of Excellence

"A brilliant analysis ... After reading The Substance of Style, the world will literally look different to you."
--- Steven Pinker, Professor, MIT, and author of How the Mind Works and The Blank Slate