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Introduction: The Infinite Improbability Drive 1
1. Energy Of heat, work and light 13 What Watt wrought 24 Thomas Edison and the invention business 26 The ubiquitous turbine 32 Nuclear power and the phenomenon of disinnovation 36 Shale gas surprise 41 The reign of fire 48 2. Public health Lady Mary's dangerous obsession 50 Pasteur's chickens 55 The chlorine gamble that paid off 57 How Pearl and Grace never put a foot wrong 61 Fleming's luck 64 The pursuit of polio 69 Mud huts and malaria 73 Tobacco and harm reduction 75 3. Transport The locomotive and its line 80 Turning the screw 87 Internal combustion's comeback 89 The tragedy and triumph of diesel 94 The Wright stuff 95 International rivalry and the jet engine 103 Innovation in safety and cost 107 4. Food The tasty tuber 112 How fertilizer fed the world 118 Dwarfing genes from Japan 129 Insect nemesis 136 Gene editing gets crisper 141 Land sparing versus land sharing 147 5. Low-technology innovation When numbers were new 149 The water trap 155 Crinkly tin conquers the Empire 159 The container that changed trade 162 Was wheeled baggage late? 170 Novelty at the table 173 The rise of the sharing economy 176 6. Communication and computing The first death of distance 178 The miracle of wireless 183 Who invented the computer? 189 The ever-shrinking transistor 196 The surprise of search engines and social media 204 Machines that learn 211 7. Prehistoric innovation The first farmers 216 The invention of the dog 222 The (Stone Age) great leap forward 227 The feast made possible by fire 234 The ultimate innovation: life itself 237 8. Innovation's essentials Innovation is gradual 240 Innovation is different from invention 245 Innovation is often serendipitous 246 Innovation is recombinant 250 Innovation involves trial and error 253 Innovation is a team sport 255 Innovation is inexorable 257 Innovation's hype cycle 261 Innovation prefers fragmented governance 264 Innovation increasingly means using fewer resources rather than more 267 9. The economics of innovation The puzzle of increasing returns 271 Innovation is a bottom-up phenomenon 275 Innovation is the mother of science as often as it is the daughter 282 Innovation cannot be forced upon unwilling consumers 286 Innovation increases interdependence 287 Innovation does not create unemployment 289 Big companies are bad at innovation 294 Setting innovation free 297 10. Fakes, frauds, fads and failures Fake bomb detectors 300 Phantom games consoles 303 The Theranos debacle 304 Failure through diminishing returns to innovation: mobile phones 310 A future failure: Hyperloop 313 Failure as a necessary ingredient of success: Amazon and Google 317 11. Resistance to innovation When novelty is subversive: the case of coffee 324 When innovation is demonized and delayed: the case of biotechnology 328 When scares ignore science: the case of weedkiller 335 When government prevents innovation: the case of mobile telephony 337 When the law stifles innovation: the case of intellectual property 342 When big firms stifle innovation: the case of bagless vacuum cleaners 350 When investors divert innovation: the case of permissionless bits 356 12. An innovation famine How innovation works 359 A bright future 360 Not all innovation is speeding up 363 The innovation famine 365 China's innovation engine 368 Regaining momentum 371 Sources and further reading 375 Acknowledgements 389 Index 391 |
Matt Ridley
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