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Routledge Frontiers in the Development of International Business, Management and Marketing

책소개

목차

1. International Business in the Covid-19 Pandemic. Part I. General Outlook of Covid-19 and Its Overall Effects on International Business.
2. Change of Era or Era of Changes.
3. Covid-19: Challenges to International Business.
4. Digesting a Bitter Cherry on an Over Baked Cake: Renewing the Approach to Corporate Strategy in a Global Turmoil.
5. We Are Different. Cross-national Similarities in the Non-response to Covid-19 Pandemic and the Need for Global Cooperation.
6. Will Coronavirus Kill Globalization?
7. The Impact of the Great Lockdown on the Future of the World Economy and International Business.
Part2. Covid-19 - Industry Perspectives and Business Models.

8. Covid-19 and the Changing Perception of Strategic Industries: Implications for International Business.
9. Change of International Business Models during Covid-19.
10. Digital Health Business Models during and post Covid-19.
Part3. Impacts of Covid-19 on International Finance and Human Resource Management.

11. Covid-19: Stock Markets Responses.
12. Market Conforming and Non-market Conforming Financial Support Measures in Europe during Covid-19.
13. Covid-19: The Need for New Talent Management Agenda.
14. Expatriates, Rise of Telecommuting, and Implications for International Business.
Part4. Covid-19: Global Supply and Value Chains.

15. Covid-19 and Global Value Chains: Reconfiguration of Activities across Borders.
16. Covid-19, Global Value Chains, Risk, and Resilience.
17. The Butterfly Effect of Covid-19: Towards an Adapted Model of Commodity Supply.
18. Sustainable Global Supply Chain Management Model Post-Covid-19.
19. Covid-19 and Global Value Chains in South-East Asia and Singapore.
Part5. Covid-19 and International Business Ethics.

20. Corporate Social Responsibility Response Strategies to Covid-19.
21. Is Irresponsible Business Immune to Covid-19? The Case of Modern Slavery.
Part6. Small and Medium-Sized Firms and Social Enterprises in Covid-19.

22. Effects of Covid-19 on the Export Operations of Smaller Manufacturing Enterprises.
23. Covid-19: Challenges to the Internationalization of SMEs.
24. The Power of Social Enterprises: Cooperatives as Partners of Multinational Firms in the Post Pandemic Recovery.
Part7. Geographic Perspectives of Covid-19 Impacts on International Business.

25. China Gets Triple Hits by Covid-19.
26. Rebuilding Chinese International Business during and Post Covid-19.
27. Danish Companies in China during Covid-19: Staying Afloat and Post-pandemic Trends.
28. Investment Attractiveness of Central and Eastern Europe for Western Multinational Firms in the Post-Covid-19 Era.
29. Large Firms and Covid-19: Insights from Brazil.
30. Disrupting Globalization: Prospects for States and Firms in International Business

품목정보

발행일
2022년 08월 01일
쪽수, 무게, 크기
390쪽 | 820g | 150*230mm
ISBN13
9780367623289

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